Internationellt pris till CCL Label

CCL Label har utarbetat en ny teknik för att möta de nya kraven i pharmaindustrin. Nu måste alla etiketter och förpackningar vara tillgängliga även för synskadade. Vi fick i uppdrag att marknadsföra produkten BrailleMarker, vilken uppmärksammats i branschen. Så här skriver man bl a:
According to the organisers more proposals were sent in than ever before, which created very intense competition. CCL Label had entered the new BrailleMarker label in the competition. BrailleMarker is a completely new method of spraying Braille onto for example Booklet labels.
CCL Label won first place in the ”Best Promotion of the Brand” category with BrailleMarker. The criterion was the most effective marketing which also produced sales results. The judges’ explanation emphasised very involved advertising which ensured that the new label got the attention it deserves.
Kul tycker vi!

2007-12-04
Jonas Edenvik | jonas.edenvik@edenvik.se | 08-545 839 76